{"id":71809,"date":"2024-11-21T11:18:16","date_gmt":"2024-11-21T09:18:16","guid":{"rendered":"https:\/\/www.ipsen.com\/?p=71809"},"modified":"2024-11-21T11:28:52","modified_gmt":"2024-11-21T09:28:52","slug":"former-nos-equipes-a-optimiser-leurs-echanges-avec-les-professionnels-de-sante","status":"publish","type":"post","link":"https:\/\/www.ipsen.com\/fr\/culture-fr\/former-nos-equipes-a-optimiser-leurs-echanges-avec-les-professionnels-de-sante\/","title":{"rendered":"Former nos \u00e9quipes \u00e0 optimiser leurs \u00e9changes avec les professionnels de sant\u00e9"},"content":{"rendered":"\n<div class=\"wp-block-columns is-layout-flex wp-container-core-columns-is-layout-1 wp-block-columns-is-layout-flex\">\n<div class=\"wp-block-column is-layout-flow wp-block-column-is-layout-flow\">    <section class=\"title-text \">\n        <div class=\"container\">\n            <div class=\"title-text-inner\" style=\"background-color:#DBEAF5;\">\n                <!-- If heading is enabled then it's visible -->\n                <div class=\"text-head-dash hidden\">\n                                            <span class=\"dash\"><\/span> \n                        <p class=\"heading-para\">\n                                                    <\/p>\n                                        \n                <\/div>\n\n                <!-- If subtitle is enabled then it's visible -->\n                <div class=\"text-head-dash hidden\">\n                                            <h2 class=\"heading-para\">\n                                                    <\/h2>\n                    \n                <\/div>\n                \n                <!-- If description is enabled then it's visible -->\n                <div class=\"text-parbase visible\">\n                    <p><p>Alors que les m\u00e9dicaments transformateurs, les technologies de pointe et les nouvelles m\u00e9thodes modifient le mode de fonctionnement de nos \u00e9quipes sur le terrain, les professionnels de sant\u00e9 sont confront\u00e9s \u00e0 un nouveau paradigme. Chez Ipsen, notre objectif est de tirer parti de notre expertise pour apporter de la valeur aux professionnels de sant\u00e9 en leur fournissant la bonne information au bon moment.<\/p>\n<p>&nbsp;<\/p>\n<p>Nos programmes de formation et de d\u00e9veloppement nous permettent de voir grand et de travailler avec pr\u00e9cision pour apporter aux patients tout le potentiel de nos m\u00e9dicaments innovants. Nous dotons nos \u00e9quipes sur le terrain des connaissances, des comp\u00e9tences \u00ab\u00a0m\u00e9tier\u00a0\u00bb et de l&#8217;\u00e9tat d&#8217;esprit n\u00e9cessaires pour cr\u00e9er des \u00e9changes efficaces avec les professionnels de sant\u00e9.<\/p>\n<p>Le programme comprend<\/p>\n<ul>\n<li><strong>La certification de la connaissance des produits<\/strong> pour s&#8217;assurer qu&#8217;ils fournissent des informations pr\u00e9cises et actualis\u00e9es aux professionnels de sant\u00e9.<\/li>\n<li><strong>La formation aux comp\u00e9tences \u00ab\u00a0m\u00e9tier\u00a0\u00bb<\/strong> pour s&#8217;engager diff\u00e9remment et mener des conversations bas\u00e9es sur des solutions.<\/li>\n<li><strong>Le d\u00e9veloppement d\u2019une culture autour de la formation<\/strong> continue pour encourager l&#8217;autonomie dans l&#8217;apprentissage et le d\u00e9veloppement personnel.<\/li>\n<\/ul>\n<\/p>\n                <\/div>\n\n                <!-- If button is enabled then it's visible -->\n                \n            <\/div>\n        <\/div>\n    <\/section>\n\n\n\n\t<section class=\"quotes-section mt-5 mb-5\">\n\t  <div class=\"container\">\n\t\t<div class=\"quotes-rectangle-inner\" style=\"background-color: #DBEAF5;\" >\n\t\t\t\t\t\t\t\t\t\t<div class=\"quotes-rectangle-img\">\n\t\t\t\t\t\t<img decoding=\"async\" src=\"https:\/\/www.ipsen.com\/websites\/ipsen_com_v2\/wp-content\/uploads\/2024\/11\/19151502\/HS_2565-1.jpg\" alt=\"Author Image\" title=\"Author Image\">\n\t\t\t\t\t<\/div>\n\t\t  \t\t\t  <div class=\"quotes-rectangle-content\">\n\t\t\t<div class=\"rectangle-para\">\n\t\t\t  <p>\n\t\t\t  <p><em>\u00ab Chez Ipsen, nous consid\u00e9rons la formation et le d\u00e9veloppement comme un \u00e9l\u00e9ment cl\u00e9 de diff\u00e9renciation dans un environnement complexe et \u00e9volutif. L&#8217;acquisition et le perfectionnement de connaissances approfondies de nos m\u00e9dicaments et des maladies sur lesquelles nous nous engageons permet \u00e0 nos \u00e9quipes d&#8217;avoir des conversations pertinentes avec les professionnels de sant\u00e9 et d&#8217;apporter une r\u00e9elle valeur ajout\u00e9e. \u00bb<\/em><\/p>\n\t\t\t  <\/p>\n\t\t\t<\/div>\n\t\t\t<div class=\"quote-sign-div rectangle-sign\">\n\t\t\t  <div class=\"quote-author-div\">\n\t\t\t\t  \t\t\t\t  \t\t\t\t<p class=\"quote-author-role charcoal-grey \"> Tim Batchelor, Global Head of Commercial Learning &amp; Development <\/p>\n\t\t\t\t\t\t\t  <\/div>\n\t\t\t<\/div>\n\t\t  <\/div>\n\n\t\t<\/div>\n\t  <\/div>\n\t<\/section>\n\n\n\n<!--Graphics Cards Carousel Start Here-->\n    <section class=\"graphic-card \"  data-displaycards=\"2\">\n        <div class=\"container\">\n            <div class=\"text-graph-inner\">\n                <div class=\"row\">\n                    <!--Graphic info section-->\n                    <div class=\"column-1 col-xl-12 col-md-12 col-sm-12\">\n                        <div class=\"text-graph-heading\">\n                            <h2 class=\"charcoal-grey visible\">Nous soutenons activement le d\u00e9veloppement des connaissances et des comp\u00e9tences<\/h3>\n                            <p class=\"text-graph-para charcoal-grey visible\">Les plans de formation d\u00e9di\u00e9s d&#8217;Ipsen aident nos \u00e9quipes sur le terrain \u00e0 apporter des solutions pertinentes aux professionnels de sant\u00e9.  <\/p>\n                        <\/div>\n                    <\/div><!--Graphic info section over here -->\n\n                    <!--Graphic detail section-->\n                    <div class=\"column-2 col-xl-12 col-md-12 col-sm-12\">\n                        <!-- graphic-card carousel start here -->\n                                                    <div class=\"text-graph-carousel\">\n                                <div class=\"glider-contain multiple\">\n                                                                                    <div class=\"text-graph-content-btn\">\n                                                    <button aria-label=\"Pr\u00e9c\u00e9dent\" class=\"glider-graphic-card-prev\"><span><\/span><\/button>\n                                                    <button aria-label=\"Suivant\" class=\"glider-graphic-card-next\"><span><\/span><\/button>\n                                                <\/div>\n                                    \n                                <div class=\"glider-graphic-card\">\n                                                                                                                    <div class=\"text-graphic\">\n                                                <div class=\"text-graph-row\">\n                                                    <div class=\"column-1\">\n                                                                                                                        <div class=\"text-graph-img visible\">\n                                                                                                                                            <img decoding=\"async\" src=\"https:\/\/www.ipsen.com\/websites\/ipsen_com_v2\/wp-content\/uploads\/2024\/11\/19151507\/Sharpening-our-teamsOCO-skills-ADAPT.png\" alt=\"Renforcer les comp\u00e9tences \u00ab m\u00e9tier \u00bb de nos \u00e9quipes\" title=\"Renforcer les comp\u00e9tences \u00ab m\u00e9tier \u00bb de nos \u00e9quipes\" \/> \n                                                                                                                                    <\/div>\n                                                                                                            <\/div>\n                                                    <div class=\"column-2\">\n                                                        <div class=\"text-graph-content\">\n                                                            <div class=\"text-graph-title\">\n                                                                <h3>Renforcer les comp\u00e9tences \u00ab m\u00e9tier \u00bb de nos \u00e9quipes<\/h3>\n                                                            <\/div>\n                                                            <div class=\"text-graph-desc\">\n                                                                <p><p>ADAPT est notre programme de transformation pour une promotion du m\u00e9dicament fond\u00e9e sur les meilleures pratiques. Ce programme aide nos \u00e9quipes sur le terrain \u00e0 perfectionner leurs comp\u00e9tences et \u00e0 d\u00e9velopper l&#8217;\u00e9tat d&#8217;esprit n\u00e9cessaire pour proposer aux professionnels de sant\u00e9 les solutions dont ils ont besoin. Il est disponible dans plus de 30 pays.<\/p>\n<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <div class=\"text-graphic\">\n                                                <div class=\"text-graph-row\">\n                                                    <div class=\"column-1\">\n                                                                                                                        <div class=\"text-graph-img visible\">\n                                                                                                                                            <img decoding=\"async\" src=\"https:\/\/www.ipsen.com\/websites\/ipsen_com_v2\/wp-content\/uploads\/2024\/11\/19151503\/A-fully-certified-commercial-team.png\" alt=\"Une \u00e9quipe commerciale terrain enti\u00e8rement certifi\u00e9e\" title=\"Une \u00e9quipe commerciale terrain enti\u00e8rement certifi\u00e9e\" \/> \n                                                                                                                                    <\/div>\n                                                                                                            <\/div>\n                                                    <div class=\"column-2\">\n                                                        <div class=\"text-graph-content\">\n                                                            <div class=\"text-graph-title\">\n                                                                <h3>Une \u00e9quipe commerciale terrain enti\u00e8rement certifi\u00e9e<\/h3>\n                                                            <\/div>\n                                                            <div class=\"text-graph-desc\">\n                                                                <p><p>Notre programme de certification refl\u00e8te l&#8217;ambition d&#8217;Ipsen d&#8217;offrir aux professionnels de sant\u00e9 le m\u00eame niveau d&#8217;excellence dans le monde entier. Nous nous assurons que nos \u00e9quipes ont une connaissance actualis\u00e9e de nos produits et des domaines th\u00e9rapeutiques sur lesquels nous nous engageons en leur demandant de se recertifier chaque ann\u00e9e.<\/p>\n<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <div class=\"text-graphic\">\n                                                <div class=\"text-graph-row\">\n                                                    <div class=\"column-1\">\n                                                                                                                        <div class=\"text-graph-img visible\">\n                                                                                                                                            <img decoding=\"async\" src=\"https:\/\/www.ipsen.com\/websites\/ipsen_com_v2\/wp-content\/uploads\/2024\/11\/19151504\/An-innovative-learning-approach-to-reinforce-knowledge-microlearning.png\" alt=\"Une formation innovante pour renforcer les connaissances\" title=\"Une formation innovante pour renforcer les connaissances\" \/> \n                                                                                                                                    <\/div>\n                                                                                                            <\/div>\n                                                    <div class=\"column-2\">\n                                                        <div class=\"text-graph-content\">\n                                                            <div class=\"text-graph-title\">\n                                                                <h3>Une formation innovante pour renforcer les connaissances<\/h3>\n                                                            <\/div>\n                                                            <div class=\"text-graph-desc\">\n                                                                <p><p>Notre programme de microapprentissage (microlearning) est un moyen facile pour les \u00e9quipes terrain, d\u00e9j\u00e0 bien occup\u00e9es, de d\u00e9dier du temps \u00e0 se former. Une approche ludique divise les sessions de formation en courts quiz avec des explications et des questions r\u00e9p\u00e9t\u00e9es. Les membres de notre \u00e9quipe constatent une am\u00e9lioration moyenne de leurs connaissances de 16 % entre la premi\u00e8re et la derni\u00e8re tentative.<\/p>\n<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <div class=\"text-graphic\">\n                                                <div class=\"text-graph-row\">\n                                                    <div class=\"column-1\">\n                                                                                                                        <div class=\"text-graph-img visible\">\n                                                                                                                                            <img decoding=\"async\" src=\"https:\/\/www.ipsen.com\/websites\/ipsen_com_v2\/wp-content\/uploads\/2024\/11\/19151505\/Commercial-onboarding-for-excellence.png\" alt=\"L\u2019excellence d\u00e8s la fin de la p\u00e9riode d\u2019int\u00e9gration \" title=\"L\u2019excellence d\u00e8s la fin de la p\u00e9riode d\u2019int\u00e9gration \" \/> \n                                                                                                                                    <\/div>\n                                                                                                            <\/div>\n                                                    <div class=\"column-2\">\n                                                        <div class=\"text-graph-content\">\n                                                            <div class=\"text-graph-title\">\n                                                                <h3>L\u2019excellence d\u00e8s la fin de la p\u00e9riode d\u2019int\u00e9gration <\/h3>\n                                                            <\/div>\n                                                            <div class=\"text-graph-desc\">\n                                                                <p><p>Des \u00e9tudes montrent qu&#8217;un programme d&#8217;int\u00e9gration bien con\u00e7u peut accro\u00eetre l&#8217;engagement et la fid\u00e9lisation des nouveaux employ\u00e9s. Le programme d&#8217;int\u00e9gration d&#8217;Ipsen, d&#8217;une dur\u00e9e de 12 mois, permet aux nouveaux arrivants d&#8217;acqu\u00e9rir les connaissances, les valeurs, les comp\u00e9tences, les outils, l&#8217;\u00e9tat d&#8217;esprit et les processus dont ils ont besoin pour r\u00e9ussir. Ce faisant, il augmente la valeur qu&#8217;ils apportent aux professionnels de sant\u00e9.<\/p>\n<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <div class=\"text-graphic\">\n                                                <div class=\"text-graph-row\">\n                                                    <div class=\"column-1\">\n                                                                                                                        <div class=\"text-graph-img visible\">\n                                                                                                                                            <img decoding=\"async\" src=\"https:\/\/www.ipsen.com\/websites\/ipsen_com_v2\/wp-content\/uploads\/2024\/11\/19151505\/Committed-to-continuous-learning.png\" alt=\"Engag\u00e9 dans la formation continue\" title=\"Engag\u00e9 dans la formation continue\" \/> \n                                                                                                                                    <\/div>\n                                                                                                            <\/div>\n                                                    <div class=\"column-2\">\n                                                        <div class=\"text-graph-content\">\n                                                            <div class=\"text-graph-title\">\n                                                                <h3>Engag\u00e9 dans la formation continue<\/h3>\n                                                            <\/div>\n                                                            <div class=\"text-graph-desc\">\n                                                                <p><p>Nos programmes novateurs d&#8217;apprentissage et de d\u00e9veloppement refl\u00e8tent notre engagement \u00e0 devenir une organisation apprenante (High-Performance Learning Organization &#8211; HPLO) et cet engagement s\u2019inscrit dans la dur\u00e9e.<\/p>\n<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                                                                            <div class=\"text-graphic\">\n                                                <div class=\"text-graph-row\">\n                                                    <div class=\"column-1\">\n                                                                                                                        <div class=\"text-graph-img visible\">\n                                                                                                                                            <img decoding=\"async\" src=\"https:\/\/www.ipsen.com\/websites\/ipsen_com_v2\/wp-content\/uploads\/2024\/11\/19151506\/Leveraging-new-technologies.png\" alt=\"Exploiter les nouvelles technologies\" title=\"Exploiter les nouvelles technologies\" \/> \n                                                                                                                                    <\/div>\n                                                                                                            <\/div>\n                                                    <div class=\"column-2\">\n                                                        <div class=\"text-graph-content\">\n                                                            <div class=\"text-graph-title\">\n                                                                <h3>Exploiter les nouvelles technologies<\/h3>\n                                                            <\/div>\n                                                            <div class=\"text-graph-desc\">\n                                                                <p><p>L&#8217;intelligence artificielle (IA) a le potentiel de cr\u00e9er une formation personnalis\u00e9e pour pr\u00e9parer nos \u00e9quipes aux d\u00e9fis du monde r\u00e9el.<\/p>\n<p>Chez Ipsen, nous apportons \u00e0 nos \u00e9quipes les connaissances et les comp\u00e9tences n\u00e9cessaires pour exploiter efficacement l&#8217;IA et d&#8217;autres technologies, ce qui leur permet de rester \u00e0 la pointe de l&#8217;innovation.<\/p>\n<\/p>\n                                                            <\/div>\n                                                        <\/div>\n                                                    <\/div>\n                                                <\/div>\n                                            <\/div>\n                                                                                                            <\/div>\n                            <\/div>\n                                            <\/div> <!-- graphic-card carousel end here -->\n                <\/div> <!--Graphic detail section over here with 12 grid -->   \n            <\/div><!--row ended here-->\n        <\/div> <!-- graph-inner ended here -->\n        \n            <div class=\"more-result-btn\">\n                                            <\/div>\n        <\/div> <!--Container class ended here -->\n    <\/section>\n<!--Graphics Cards Carousel End Here-->\n<\/div>\n<\/div>\n\n\n\n<p><\/p>\n","protected":false},"excerpt":{"rendered":"","protected":false},"author":9,"featured_media":71498,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[24935],"tags":[],"class_list":["post-71809","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture-fr","entry"],"acf":[],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v22.5 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Former nos \u00e9quipes \u00e0 optimiser leurs \u00e9changes avec les professionnels de sant\u00e9 - Global<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.ipsen.com\/fr\/culture-fr\/former-nos-equipes-a-optimiser-leurs-echanges-avec-les-professionnels-de-sante\/\" 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